One flat price, always — no intro rate, no scheduled increase. Pro is $129/mo and includes both Apollo and Hunter (2,500 + 2,000 lookups/month on our keys) — or $79/mo if you already pay those vendors. Pay yearly and the 12th month is free ($1,419/yr). You do not pick one. CRM and a model you bring stay on those contracts.
Data, three ways
We do not make you pay twice — or run on a free-tier cap
They already pay Apollo or Hunter
Paste the licensed key. We never spend Pravadh's Apollo/Hunter pool. CRM stays theirs either way.
Keep their contract. Lookups hit their credits. On Pro they get $50/mo off so they are not billed twice for the same data.
They only have a free or trial key
Free-tier caps fail mid-campaign. Pro includes 2,500 Apollo and 2,000 Hunter lookups per month — the same shape as cheap yearly Apollo + Hunter. They can leave the free account behind.
Do not run production on 100 free credits. Move them to Pro included data. A free key is not a paid contract — no $50 credit.
They have no Apollo or Hunter at all
No key to paste. On Pro we use Pravadh's licensed keys. Hybrid is available later if they buy their own contract.
They should not be sent to sign up for another vendor. Pro is the all-in price. Starter/Growth still work on CRM + CSV.
Starter
$29/month
Find who matters, email them on cadence, and write wins back to your CRM — prove the full Connect → Qualify → Act loop.
Full multichannel sequences — email → SMS → WhatsApp in one campaign — plus governance and an opportunity board. You bring Meta/SMS keys; we orchestrate.
Multichannel sequences plus explainable ICP, governance before CRM promotion, and write-back to Salesforce, HubSpot, or Zoho. You keep Meta/SMS/voice bills on your providers; we keep the platform fee honest.
One price, no intro rate and no scheduled increase later. Yearly bills 11 months and covers 12.
Feature
Starter
Growth
Pro
Enterprise
Platform fee — the only Pravadh invoice
Monthly platform fee
Monthly or yearly. No setup fee, no per-export surcharge.
$29/mo
$59/mo
$129/mo
$299/mo
Yearly (1 month free)
Pay 11 months, stay on for 12. Same product. Same included lookups.
$319 / year
$649 / year
$1,419 / year
$3,289 / year
Hidden add-ons from Pravadh
No enrichment markup, no per-credit shop, no surprise connector tax.
None
None
None
None
Apollo + Hunter data
Pro and Enterprise include both vendors. You do not choose Apollo or Hunter. You only choose whose keys: ours, yours, or hybrid (yours first).
Your key, or CRM + CSV only
Your key, or CRM + CSV only
Both included — 2,500 Apollo + 2,000 Hunter, or -$50 if you already pay them
Both included, own keys, or hybrid
CRM / LLM / messaging / voice vendor bills
Salesforce, HubSpot, Zoho, your LLM, Meta WhatsApp (via BSP), SMS aggregators, and Retell stay on your contracts. We orchestrate — we do not resell those meters.
Volume through Pravadh's shared sending relay. Sending from your own connected mailbox (Settings → Sending identity) is not metered against this — no shared-relay cap applies once you're on your own SMTP.
8,000/mo
60,000/mo
150,000/mo
1,000,000+/mo (fair use)
Verified mailbox sender rotation
Round-robin across verified from-addresses so one inbox does not absorb all volume.
WhatsApp Business (Meta API via your BSP)
Official WhatsApp only through Meta or a Business Solution Provider (Twilio, MSG91, Telnyx, …). You connect BYO credentials; Meta conversation rates bill on your Meta/BSP account.
Per-lead send
Sequences + per-lead
Sequences + per-lead
Sequences + per-lead
SMS (Twilio / Telnyx / MSG91 BYO)
India-friendly MSG91 (INR, DLT) or global Telnyx/Twilio. Carrier fees stay on your aggregator bill — Pravadh does not meter SMS.
One sequence, multiple channels. Growth+. Same-day anti-bombardment across mailbox and phone.
—
LinkedIn & call task logging
Log LinkedIn and human call touches on the lead (manual, like every serious sequencer). Agentic dialing is separate (voice row).
Agentic voice / voicemail (BYO Retell)
AI outbound + voicemail drop with consent/DND gate. You pay Retell per minute — not buried in the platform fee.
—
—
One touch / mailbox or phone / calendar day
Across email, SMS, WhatsApp, and voice so overlapping campaigns never spam the same person the same day.
Inbound reply detection + inbox
Stop follow-ups when they reply. Unified reply view for connected mailboxes.
Workspace & people
Workspaces
1
3
10
Unlimited
Included team-member invites
1
2
3
5
Roles, permissions, and reporting hierarchy
Owner, admin, manager, member, viewer. One admin per workspace, who can see every teammate's records; everyone else sees their own plus anything shared with them. Invite up to the seat cap.
Manual & bulk record sharing
Share one record or a bulk selection with chosen teammates, by hand. Only the record's owner or the admin can share it, and only they can turn a share off.
Auto-share rules
Share records automatically the moment they clear an ICP/quality/opportunity score threshold, country, or industry -- no manual sharing needed. Only the rule's creator or the admin can edit, pause, or delete it.
Open Book Mode
One click for the admin to make every record visible to every teammate, and one click back to normal -- no change to any individual record's ownership or shares.
Bulk record reassignment
Someone leaves, someone else picks up their book: move every lead, account, contact, opportunity, and sequence they own to a teammate in one click, or ask Pravadh's assistant in plain language.
Extra seat
Not sold separately yet — upgrade your plan for more included seats.
Upgrade plan
Upgrade plan
Upgrade plan
Upgrade plan
Unified records (accounts + contacts + leads)
Unlimited
Unlimited
Unlimited
Unlimited
Native CRM
Leads
Accounts
Contacts
Opportunities
Deduplication with source history
CSV import
Intelligence — beyond a cold-outreach sequencer
Natural-language ICP + weight sliders
Explainable account scoring
Explainable contact scoring
Today's recommendations + why / why now
90-day To Do board (Backlog → Done)
Operating plan for fundraising, branding, customers, and events. Next step uses this board plus campaigns. Included on Starter.
Buying signals
Inferred buying committee (labeled as inference)
Natural-language search
Sales analyst chat
Recommendation feedback loop
Lead quality scoring (Pravadh intelligence)
Campaign match from brief + licensed discover for gaps
AI — Pravadh or yours
Included Pravadh AI analyst turns / month
A turn is one analyst or quality-review call. Unused turns do not roll over.
2,000
10,000
40,000
Unlimited on Pravadh AI, or bring your model
Pravadh AI overage
Only if you stay on Pravadh AI and exceed the included turns. BYO LLM has no Pravadh overage.
$0.02 / turn
$0.015 / turn
$0.01 / turn
None if you host the model
Bring your own LLM (OpenAI, Azure, Anthropic, Bedrock, Gemini, compatible)
Customer-hosted / air-gapped model endpoint
—
LLM quality gate on lead qualification
—
Governance & CRM write-back
Qualification governance rules
1 rule
Unlimited
Unlimited
Unlimited + custom
Salesforce write-back (your org, official API)
HubSpot write-back (your portal, official API)
Zoho CRM write-back (your org, official API)
Included qualified write-backs / month
200
2,000
10,000
Unlimited
Sync log / audit of write-backs
7 days
90 days
1 year
Custom retention
Data connections
Apollo connector
Starter and Growth: paste a key or stay on CRM + CSV. Pro: included pool, your paid key (with $50 credit), or hybrid.
Included Apollo lookups / month
A lookup is one search or sync against Apollo when Pravadh is paying. Your own key does not count against this cap.
None — use your key
None — use your key
2,500
Fair use / custom
Hunter discover / verify
Included Hunter lookups / month
Domain search or email verify when Pravadh is paying.
None — use your key
None — use your key
2,000
Fair use / custom
CSV
Salesforce inbound
HubSpot inbound
Zoho inbound
Unauthorized LinkedIn scraping
Never
Never
Never
Never
Deployment & control
Pravadh-hosted SaaS
Same image on any server (env-only config)
—
—
Private cloud / customer VPC
—
—
—
SSO (Google, Microsoft, and SAML)
—
—
Configurable data directory / residency
—
—
Support
Email support
Business days
Business days
Next business day
Named CSM
Onboarding
Self-serve + guide
Guided call
Guided call
White-glove
No hidden cost
The monthly number is the full Pravadh platform fee. There is no implementation fee and no mandatory annual contract.
Every seat is included on every plan — invite your whole team without a per-seat fee, on Starter or Enterprise.
Pravadh AI turns above the included monthly allowance are billed at the published overage rate. Bring your own LLM and that overage is $0 from Pravadh.
Pro includes both Apollo and Hunter in one fee — you do not pick a single vendor. On our keys that is 2,500 Apollo and 2,000 Hunter lookups each month. If you already pay those vendors, keep your keys; Pro is $50/mo less.
SMS, WhatsApp (Meta conversation rates via your BSP), and Retell voice minutes are BYO — you pay those providers directly. Pravadh does not meter or markup those messages/minutes in the platform fee.
Yearly billing charges 11 months and covers 12 — the 12th month is free. Same plan, same included lookups.
Included email sends are volume through Pravadh's shared relay. Connect your own mailbox on Settings and there is no Pravadh-side send cap — sends go straight from your account, on your own provider's limits.
Hybrid (Pro and Enterprise): we use your key first, then Pravadh's included pool if your vendor rate-limits or you turn it on.
Salesforce, HubSpot, Zoho, and a model you bring invoice you directly. We do not mark those invoices up.
No per-export fee, no per-field enrichment shop, no stored-contact tax, no LinkedIn scrape product.
Every plan, one workspace
Every tier ships the same product.
Starter through Enterprise all run the same Today queue, Finder search, sequences, and CRM writeback shown across this site — pricing changes what data and volume you get, not which features are locked away.